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Stupid people always make the same mistakes, intelligent people learn from their own mistakes; wise people observe others and learn from them. Global player, Metsä Tissue has made this pearl of wisdom their own and analysed the market in full including competitors and users.


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Further, in the European study research was made not only into the standard of toilet today, but also the expectations of the public as how they would like toilets to be.

Europe-wide the standard of cleanliness of toilets is most severely criticised where there are hygiene and health implications. This is caused by a lack of expert knowledge on the part of the decision makers, with regard to actual facts and their ensuing effects in terms of using suitable dispensers and apparatus and above all from using poor quality paper which ‘produces’ poor cleanliness. The corollary to this negativity is that the service provider has, in most cases, users who turn up their noses (customers, own staff) and a high infection risk and high service costs (cleaning & maintenance).

‘These deficits in the washrooms of health service, industry, in office buildings, or gastronomy, could all be a thing of the past’, says Frank Ledosquet, Metsä Tissue’s Marketing Manager for Central Europe, happily. ‘We are proud that our paper quality is good, but we needed to upgrade our dispensers and toilet accessories. With our new Katrin dispenser series, toilets can from now on be fitted out accordingly with the correct dispensers for each type of application and with the right paper quality all harmoniously matched’.

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The product diversity of the Katrin dispenser range makes it possible for every washroom to be customised. There are several holes on the back of the new dispensers, making it easy to replace without drilling other holes. The back plate and screws are out of sight and therefore protected against water splashes. The dispenser’s body is made of robust ABS plastic and can be quickly cleaned. It can be easily seen through the integral window how full the dispensers are. A further distinctive feature is the choice of lock function. This new series can be changed from lockable to openable dispenser with just a turn.

The user-specific diverse range includes different dispensers for paper towels, toilet paper, soap (in a completely closed system), hand wash foam, air fresheners, (for the first time with 100% anti-allergic contents), as well as a new type of disinfectant foam in a dispenser for toilet seats.
It is important to note that many functions can be operated without direct contact, which maximises the standard of hygiene and minimises risk of infection. Furthermore, this new dispenser generation is the perfect combination of the appropriate dispenser and paper quality for the individual situation and is a guarantee of the highest economic viability.

The results have shown that a 50% reduction can be seen, not only in usage, but also in storage and wastage. Likewise, the refilling time can be reduced by from 30% up to potentially 75%.
Free information about what, in your property, can increase quality and at the same time reduce costs, is available from:
Metsä Tissue GmbH, Bahnhofstrasse 60, D- 59379 Selm- Bork
Phone: +49 (0) 25 92/ 66- 0
Fax: +49 (0) 25 92/ 66- 169
E- Mail: katrin.de@metsatissue.com
www.katrin.com
www.metsatissue.com

This article was published on 08/31/2007

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