The 2012 China International Medical Equipment Fair
Large crowds of medical professionals and healthcare products manufacturers converged on China’s boomtown Shenzhen for the recent 2012 China International Medical Equipment Fair (CMEF). Simultaneously held conferences included the China Integrated Medical Imaging Summit (CIMIS) and the Annual In-Vitro Diagnostics Summit China. Michael Reiter reports
Subsidised basic health insurance is supposed to reduce saving for out-of-pocket expenditure and foster domestic spending, a key growth and stability factor for China’s economy.Although Chinese manufacturers are catching up, the professor believes it will take another 10-15 years to reach the technol- key growth and stability factor for China’s economy.
Those companies sell domestically and to other emerging markets; some have achieved CE – easier to get than FDA; in EMEA, they distribute to Eastern Europe and the Middle East, Greg Stutman explained. Chinese manufacturers – roughly 350 – are maturing, and they emphasise hardware and reagent quality and gain certification, market researcher Nat Whitney pointed out, adding that support is a key challenge to increasing Chinese sales to places such as Europe. What are future IVD trends? IT will be a key lab vendor differentiator in the future, he believes. In optimising quality and patient safety, harmonisation of test results will play a key role; a global initiative is coming, of Programs and Policy, explained Dr Myers, Vice Presitent of American Association for Clinical Chemistry AACC.
A kaleidoscope of Chinese and international goods were on show. Some domestic equipment manufacturers, such as Weigao (Wego), are beginning to look at exporting. For imaging manufacturer Shenzhen Anke, Europe is not yet a focus. China Sinopharm, a large distributor of selected quality products, is interested in increasing volume to the continent, particularly the Eastern countries. Imaging and IT manufacturer Neusoft is a top player in CT, MRI, and DR in China, with a 64-slice CT launched and heavy investment in PET/CT development; more competitive products will be offered in Europe, predicted Jack Guo, head of European business. Product quality and focus on support are among key strategies for Landwind’s European plans, which include OEM and own branding; the company’s offering spans from IVD and imaging to PACS and IT. MRI maker Ningbo Xingaoyi Magnetism currently exports to 16 countries (e.g. Poland).
Disinfection equipment manufacturer Shinva works with an Italian partner for Western Europe and with distributors for Eastern countries. Yuyue exports glucose meters, oxygen generators and more to Europe through dealers, focusing on Russia. Today, patient monitoring and life support, ultrasound and IVD are Mindray’s main products, said David Yin, Managing Director for Europe, who, at CMEF, was showing the firm’s 3-D haematology devices, a high-speed biochemistry analyser, top-level touch-screen colour Doppler machine and an end-to-end operating theatre solution reported to integrate seamlessly and display information from digital imaging and patient monitors to infusion pump values on a collaboration platform. Mindray is, he pointed out, well positioned for further growth in Europe, with its combination of USA and European R&D and engineering as well as manufacturing in China and close contact to hospitals locally. CMEF Autumn 2012: 18-21 October (http://en.cmef.com.cn)
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